Sunrise Honda | Searcy, AR | Arkansas Premier Powersports Dealership | Featuring New & Pre-Owned Motorcycles, ATVs & Scooters as well as Parts, Service and Financing

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We have been in business since 1998 selling New and Pre-Owned Motorcycles, ATVs, Side by Sides, Boats, Pontoons, Personal Watercraft, Outboard Motors, generators, and much more. As one of the leading dealerships in the nation, Sunrise Motorsport's business plan uses a balanced approach of competitive prices, always a huge selection of products and a level of customer service seldom found in any industry, particularly motorsports. Sunrise Motorsports is owned by Ricky and Kim Floyd of Searcy, Arkansas. Both Ricky and Kim are from families with strong ties to the community, so they have taken the approach in business that Sunrise Motorsports MUST have repeat business to survive, and it is that dedication to serving our customers that has built Sunrise Motorsports into the business that it is.

While it's nice that you visited us online, we would love if you paid us a visit in person! We have customers from all across our great nation, so no distance is too far to travel for all we have to offer. We are located 45 miles north of the Little Rock metro area, just off Exit 45 of Hwy. 67/167. Come see us, give us a call on our toll-free number at 877-305-2900 or just spend some time online with us. Either way, your visits are always welcomed and appreciated!

Latest Reviews

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jeff browers
jimmie hill worked hard to find the right bike for me and provided me with the best deal available.
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Colby Moss
Easy to deal with, didn't get bombed with extra's i didn't care for.
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Billy Wood
Stopped in on the off chance I might find a helmet to fit me (hard-to-find helmet size). This shop doesn't deal in my type of motorcycle or rider very much, but they went out of their way and bent over backwards to help me find a helmet that worked for me, and were successful. I was so suprised they would be so helpful to an old fat Harley guy who most likely wouldn't even be coming in for parts or other things again that I went ahead and got the other accessories I needed (charger, emergency light, phone holder, etc.) from them as well. The helmet they sold me is absolutely perfect. After that visit I emailed them to thank them and asked a technical question and they got right on finding the answer for me. When I was young, motorcyclists of all types were tighter than they are nowadays. I once had a grizzled old chopper builder just reach into his used parts bin and give me a stock Harley muffler that he thought might fit my Japanese motorcycle just because I needed one to keep on riding that week. It worked perfectly and I stayed out on the road on two wheels. It was all about the ride, and helping riders. This shop embodies that spirit. Harley dealers don't even do this anymore, and no Harley shop would have helped me as much as they did. It's good to know that there's a place I can go like this right here in the town where I live. Five Stars well earned.
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Hadrian & Carol Smith/Toups
This 2nd side by side by side from here, there was reason I came back for another 4x4... Corey was so easy to work with, showing several different bikes, finally bringing in Bryan which was an awesome guy to work with... ALL of our needs was met, after hours of explaining the different bikes & options we fit what we needed... No more... NO LESS thanks again
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Jake DeWeese
I called in and did everything over the phone. I drove in the next morning, they had all my paperwork ready to sign and I was in and out in less than 30 minutes! I purchased from Jay, but everyone involved throughout the process were top notch!
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Billi Hedrick
I started an internet search for a 2023 HONDA PIONEER 1000-5 and after shopping several different dealers I made the choice to go with SUNRISE HONDA in Searcy, Ar. Absolutely the BEST decision I could have made. I knew the drive would be 5 hours ONE WAY but Cody, at SUNRISE HONDA, made every minute of traveling worth it! Codys Honda, trail, must have accessory, and customer knowledge was on point. No frills, no problem and no pressure. With Cody and his manager Brian, I was able to get exactly what I wanted for LESS than any other dealer I spoke with. Go with CODY at SUNRISE HONDA. He will treat you fair and take care of your side by side needs. Grove, Ok. customer.
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Bubba Hostetler
Super People, very likable, great working with on my new side by side.THANKS
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david schlosser
I dealt with KB I think. He was very efficient at getting me what I wanted at the best price possible and getting me out of there quickly. I will be a return customer (Employee: Timmy Holland)
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Michael Hill
I had a wonderful experience, Greg was great as always and the rest of the associates were very friendly and they made sure my transaction was quick and easy! Highly recommended!
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Richard Carter
I just picked up my pre owned sportsman and the service department was fantastic. They went over my atv with me and I got to meet some really good people. Chip and Delanye both were very friendly and helpful. Definitely will be back. Thanks a to guys!!!